Meta CEO, Mark Zuckerberg, revealed the company's significant investments in AI during an internal meeting. The move comes amid financial struggles and an identity crisis that Meta has faced recently.
The meeting showcased several exciting new products and features. Among them are chatbots for Messenger and WhatsApp that can hold conversations with different personas. Meta also announced updates for Instagram, allowing users to modify photos through text prompts and create emoji stickers for messaging services.
In response to investor criticism, Meta has chosen to prioritize AI tools. This decision aligns with industry trends, as competitors like Google, Microsoft, and Snapchat have experienced considerable success with their generative AI products. Unlike its rivals, however, Meta has yet to release any consumer-facing generative AI products.
Zuckerberg expressed optimism during the meeting, noting that advancements in generative AI have made it feasible to integrate the technology into all of Meta's products. This indicates Meta's intention to leverage AI across its various platforms, including Facebook, Instagram, and WhatsApp.
In addition to consumer-facing tools, Meta unveiled a productivity assistant called Metamate for its employees. This assistant is designed to answer queries and perform tasks using internal company information.
Meta is also exploring the concept of open-source models, allowing users to create their AI-powered chatbots and technologies. While this move has the potential to empower users, there are concerns about the misuse of such tools, especially in spreading misinformation and hate speech.
Addressing the concerns, Zuckerberg emphasized the value of democratising AI access. He hopes that users will be able to develop AI programs independently in the future without relying solely on frameworks provided by large technology companies.
Despite the increased focus on AI, Zuckerberg reassured employees that Meta will not abandon its plans for the metaverse. Both AI and the metaverse will remain key areas of focus for the company.
Meta's strategic investments in AI and its innovative product offerings will determine its ability to catch up with competitors and solidify its position among tech leaders in the rapidly-evolving landscape.